Back to Home
Business Intelligence

Business Intelligence Dashboard

Real-time analytics and insights with interactive data visualization

https://analytics.company.com/dashboard
Executive Summary
Overview of key performance indicators
Dec 13, 2025
Total Revenue
$2.4M
12.5% vs last month
Active Users
48.2K
8.3% vs last month
Conversion Rate
3.8%
0.5% vs last month
Growth Rate
24%
3.2% vs last quarter
Revenue Trend
Last 6 months
Top Metrics
New Customers 1,247
Avg. Order Value $128.50
Customer LTV $2,450
Churn Rate 2.3%
Monthly Performance
2025
Jan
Feb
Mar
Apr
May
Jun
Jul
Aug
Sep
Oct
Nov
Dec
Sales Analytics
Revenue analysis and product performance
Dec 13, 2025
Total Sales
$1.8M
15.2% vs last month
Orders
12,458
9.7% vs last month
Avg. Order
$144
5.1% vs last month
Refund Rate
1.2%
0.3% vs last month
Revenue by Region
This month
North America
Europe
Asia Pacific
Latin America
Middle East
Top Products
Product Revenue Units
Pro Plan $420K 1,247
Enterprise $380K 892
Starter $245K 3,156
Premium $198K 756
Sales Performance Trend
Last 90 days
User Analytics
User growth and engagement metrics
Dec 13, 2025
Total Users
48.2K
18.5% vs last month
Active Users
32.1K
12.3% vs last month
Engagement Rate
66.6%
4.2% vs last month
Session Duration
8m 42s
1m 15s vs last month
User Growth
Last 12 months
User Distribution
Free Plan
18.2K
Pro Plan
22.5K
Enterprise
7.5K
Cohort Analysis - User Retention
Last 6 months
Cohort Users Month 1 Month 2 Month 3 Month 6
Dec 2025 5,247 100% - - -
Nov 2025 4,892 100% 84% - -
Oct 2025 4,156 100% 82% 75% -
Sep 2025 3,845 100% 80% 72% 58%
Financial Overview
P&L summary and expense analysis
Q4 2025
Total Revenue
$7.2M
22.3% vs Q3
Total Expenses
$4.8M
8.2% vs Q3
Net Profit
$2.4M
45.7% vs Q3
Profit Margin
33.3%
6.5% vs Q3
Revenue vs Expenses
Last 6 months
Jul
Aug
Sep
Oct
Nov
Dec
Revenue
Expenses
Expense Breakdown
Salaries & Wages $2.1M 44%
Marketing $1.2M 25%
Operations $840K 17%
Technology $480K 10%
Other $180K 4%
Cash Flow Statement
Current Quarter
Operating Activities
Net Income $2.4M
Depreciation $120K
Changes in Working Capital -$180K
Net Cash from Operations $2.34M
Investing Activities -$420K
Financing Activities $200K
Net Change in Cash $2.12M
Custom Reports
Build and manage custom analytics reports
Dec 13, 2025

Data Sources

Sales Data
User Analytics
Financial Data
Marketing Metrics
Support Tickets

Metrics

Revenue
Conversion Rate
Avg. Order Value
Customer LTV
Churn Rate

Visualizations

Line Chart
Bar Chart
Pie Chart
Table
Metric Card
+
Drag and Drop to Build Report
Select data sources, metrics, and visualizations from the sidebar
PREVIEW
TOTAL REVENUE
$2.4M
CONVERSION
3.8%
AVG ORDER
$144
Saved Reports
12 reports

Monthly Sales Performance

Last run: 2 hours ago • Created by John Doe

User Engagement Analysis

Last run: 5 hours ago • Created by Sarah Smith

Quarterly Financial Summary

Last run: 1 day ago • Created by Mike Johnson

Customer Cohort Retention

Last run: 3 days ago • Created by Emily Chen
Executive Summary
Key performance indicators
Revenue
$2.4M
12.5%
Users
48.2K
8.3%
Conversion
3.8%
0.5%
Growth
24%
3.2%
Revenue Trend
6M
Top Metrics
New Customers 1,247
Avg. Order $128.50
Customer LTV $2,450
Sales Analytics
Revenue and product performance
Sales
$1.8M
15.2%
Orders
12.5K
9.7%
Revenue by Region
N.Am
EU
APAC
LATAM
ME
Top Products
Product Revenue Units
Pro Plan $420K 1,247
Enterprise $380K 892
Starter $245K 3,156
User Analytics
Growth and engagement
Total Users
48.2K
18.5%
Active
32.1K
12.3%
User Growth
User Distribution
Free
18.2K
Pro
22.5K
Enterprise
7.5K
Financial Overview
P&L and expenses
Revenue
$7.2M
22.3%
Profit
$2.4M
45.7%
Revenue vs Expenses
Aug
Sep
Oct
Nov
Dec
Expense Breakdown
Salaries $2.1M 44%
Marketing $1.2M 25%
Operations $840K 17%
Custom Reports
Saved reports
+
Create New Report
Build custom analytics reports

Monthly Sales Performance

Last run: 2 hours ago

User Engagement Analysis

Last run: 5 hours ago

Quarterly Financial Summary

Last run: 1 day ago

Customer Cohort Retention

Last run: 3 days ago

Executive Summary

Overview of key performance indicators including revenue, users, conversion rates, and growth metrics with trend analysis